Advertise in University of South Carolina "The Gamecock" College Newspaper. Printed daliy. Circulation: 14,000 daliy. Cost is for a 20 word ad for 4 insertions. Additional words over 20 are $2.80 per word for the 4 insertions(.70 per word per insertion). Ads must run for 4 insertions. The University of South Carolina is located in Columbia, SC. School enrollment: 24,000.